About
Alma Feliz Group
Alma Feliz Group is a personal branding and marketing studio based in New York City, specializing in high-touch brand strategy for creative entrepreneurs, luxury professionals, and executive leaders.
Founded by Lola Linarte - a marketing strategist, creative director, and media expert with over 15 years of experience - our studio partners with individuals who value refinement, innovation, and influence. From the worlds of fashion and wellness to consulting, media, and the arts, we craft standout personal brands that elevate presence and amplify authority.
We blend strategic clarity with elevated visual storytelling to build brand ecosystems that resonate across every touchpoint. Our studio’s offerings include personal brand development, signature photoshoots, media training, and fully custom website design.
Whether you're scaling a business, building a legacy, or preparing for your next bold chapter, Alma Feliz Group helps you show up with intention - and unforgettable impact.
Your brand is your ultimate edge. We make it undeniable.
Meet the Founder | CEO
With over 15 years of experience across New York City’s luxury, media, and branding landscapes, Lola Linarte has built a career helping entrepreneurs, creatives, and executive leaders turn their presence into power. As the founder of Alma Feliz Group - a boutique personal branding studio - Lola is known for blending sharp strategy with compelling storytelling to create bold, beautiful, and aligned brand ecosystems.
Her expertise spans industries: from fashion and hospitality to real estate, wellness, and personal development. But the common thread is her ability to listen deeply, distill what matters most, and translate it into a brand presence that feels as intentional as it is unforgettable. Whether she’s leading a personal branding shoot, mapping out digital strategy, or positioning a founder for their next big leap, Lola’s work is rooted in authenticity, precision, and long-term impact.
Born in Nicaragua and raised in deep South Texas, Lola brings cultural depth, warmth, and a global perspective to every client she works with. Her approach is equal parts creative direction and brand architecture - crafted to not only capture attention, but to convert it into aligned opportunities and lasting growth.
More than just a marketing strategist, Lola is a trusted guide for individuals and businesses ready to elevate their voice, sharpen their image, and take up space as industry leaders.
📍 Based in NYC | Partnering with Clients Worldwide
Ready to make your mark? Click HERE to schedule your complimentary 1-on-1, 20-minute consultation with Lola, and let’s create something extraordinary together!
Featured Media
You’ll Learn
Why every professional should care about their brand
The critical first step to building your brand
The minor tweaks that greatly improve your online presence